{"id":12840,"date":"2026-06-10T05:40:33","date_gmt":"2026-06-09T19:40:33","guid":{"rendered":"https:\/\/www.hiringlab.org\/au\/?p=12840"},"modified":"2026-06-10T05:40:34","modified_gmt":"2026-06-09T19:40:34","slug":"digital-skills-spreading-across-every-occupation-in-asia-pacific","status":"publish","type":"post","link":"https:\/\/www.hiringlab.org\/au\/blog\/2026\/06\/10\/digital-skills-spreading-across-every-occupation-in-asia-pacific\/","title":{"rendered":"Not Just Tech: Digital Skills Are Spreading Across Every Occupation in Asia-Pacific"},"content":{"rendered":"\n<p><strong>Key points:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Nearly 9 in 10 job postings across six Asia-Pacific economies demand at least some level of digital skills, with 46% requiring basic skills, 28% requiring intermediate proficiency, and 13% requiring advanced skills.<\/li>\n\n\n\n<li>Between 2019 and 2024, digital upskilling has been concentrated in low- and mid-digital occupations \u2014 jobs that previously required limited digital skills now increasingly ask for basic or intermediate proficiency.<\/li>\n\n\n\n<li>While tech occupations like software development and data analytics have the highest share of digitally intensive postings, the occupations changing fastest are not in tech. Traditionally lower-digital occupations like sports, education, and construction have seen the biggest increases in digital skill requirements.<\/li>\n\n\n\n<li>Digital skills carry a steep wage premium compared to jobs requiring no digital skills \u2014 about\u00a03.6% for basic, 11% for intermediate, and 26% for advanced skills \u2014 and AI skills add another 3.6-6% on top.<\/li>\n<\/ul>\n\n\n\n<p>Digital tools have become part of daily life across Asia and the Pacific, and labour markets are following the trend. Employers increasingly expect workers to be comfortable with technology \u2014 whether they are teachers, shop assistants, or software engineers. Yet until recently, policymakers had limited evidence on how deeply digital technologies had penetrated labour markets across the region, and which skills employers actually reward most.<\/p>\n\n\n\n<p>To fill this gap, <a href=\"https:\/\/www.adb.org\/publications\/digital-skills-demand-wage-premia\" target=\"_blank\" rel=\"noreferrer noopener\">together with the Asian Development Bank<\/a>, we analysed more than 6 million job postings on Indeed across six countries \u2014 Australia, India, the Republic of Korea, Malaysia, the Philippines, and Singapore \u2014 spanning 2019 to 2024. We classified each posting\u2019s required level of digital skills (none, basic, intermediate, or advanced) and AI skills (none, AI use, or AI development).<\/p>\n\n\n\n<p>The results paint a clear picture: digital skills are no longer the preserve of the tech sector; they are spreading across the occupational spectrum, reshaping what employers expect from workers in virtually every field.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Almost all jobs now require digital skills<\/h2>\n\n\n\n<p>On average across the six countries, 46% of job postings require basic digital literacy, such as using email, preparing simple presentations, or entering data in spreadsheets. 28% require intermediate skills, ranging from managing online content to performing basic coding, and 13% require advanced digital skills, including programming, cloud computing, or working with AI and big data. Only about 13% of postings require no digital skills at all.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"585\" src=\"https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050058\/chart1_en_share_by_digital_skills-1024x585.png\" alt=\"Bar chart titled &quot;Nearly 9 in 10 Job Postings Require Some Digital Skills&quot; showing the share of job postings classified by digital skill requirement \u2014 none, basic, intermediate, or advanced \u2014 averaged across the six countries. Countries included: Australia, India, the Republic of Korea, Malaysia, the Philippines, and Singapore. On average, only 13% of postings require no digital skills.\" class=\"wp-image-12844\" srcset=\"https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050058\/chart1_en_share_by_digital_skills-1024x585.png 1024w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050058\/chart1_en_share_by_digital_skills-300x171.png 300w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050058\/chart1_en_share_by_digital_skills-768x439.png 768w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050058\/chart1_en_share_by_digital_skills-1536x878.png 1536w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050058\/chart1_en_share_by_digital_skills-2048x1170.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em><em>Bar chart titled &#8220;Nearly 9 in 10 Job Postings Require Some Digital Skills&#8221; showing the share of job postings classified by digital skill requirement \u2014 none, basic, intermediate, or advanced \u2014 averaged across the six countries. Countries included: Australia, India, the Republic of Korea, Malaysia, the Philippines, and Singapore. On average, only 13% of postings require no digital skills.<\/em><\/em><\/figcaption><\/figure>\n\n\n\n<p>These shares vary across countries to some extent. India and Singapore tend to have higher concentrations of digitally intensive postings \u2014 over half of postings in each require intermediate or advanced digital skills, reflecting their larger tech and services sectors. Australia and the Philippines, by contrast, have a greater share of postings in hands-on occupations with lower digital requirements:\u00a0 roughly three-quarters of Australian postings and two-thirds of Philippine postings require only basic or no digital skills. Importantly, however, the share of postings requiring basic and intermediate digital skills is relatively high across all countries.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"585\" src=\"https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050215\/chart2_en_share_by_digital_skills_cross_country-1024x585.png\" alt=\"Horizontal stacked bar chart titled &quot;Digital Skills Demand Varies Across Asia-Pacific Economies&quot; showing the distribution of job postings by required digital skill level across six Asia-Pacific economies, averaged over 2019\u20132024. India and Singapore have the highest concentrations of intermediate and advanced digital-skill requirements, while Australia and the Philippines show larger shares of basic digital-skill requirements.\" class=\"wp-image-12845\" srcset=\"https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050215\/chart2_en_share_by_digital_skills_cross_country-1024x585.png 1024w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050215\/chart2_en_share_by_digital_skills_cross_country-300x171.png 300w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050215\/chart2_en_share_by_digital_skills_cross_country-768x439.png 768w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050215\/chart2_en_share_by_digital_skills_cross_country-1536x878.png 1536w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050215\/chart2_en_share_by_digital_skills_cross_country-2048x1170.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Horizontal stacked bar chart titled &#8220;Digital Skills Demand Varies Across Asia-Pacific Economies&#8221; showing the distribution of job postings by required digital skill level across six Asia-Pacific economies, averaged over 2019\u20132024. India and Singapore have the highest concentrations of intermediate and advanced digital-skill requirements, while Australia and the Philippines show larger shares of basic digital-skill requirements<\/em>.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Jobs that used to require few digital skills are catching up<\/h2>\n\n\n\n<p>Between 2019 and 2024, the largest shifts in digital skill requirements occurred not among highly digital occupations, but among jobs at the lower and middle end of the digital spectrum.<\/p>\n\n\n\n<p>To make these comparisons, we summarise each occupation\u2019s digital requirements with a digital skill \u201cscore\u201d ranging from 0 (no digital skills required in a particular occupation) to 1 (all postings in a particular occupation require advanced digital skills). We classify job titles into three groups based on their average digital skill score in 2019: low-digital (score \u2264 0.33), mid-digital (0.33\u20130.67), and high-digital (\u2265 0.67). <\/p>\n\n\n\n<p>To give a sense of what these groups look like, in 2019, about 45% of postings in low-digital job titles \u2014 such as tutors, nurses and delivery drivers \u2014 required no digital skills at all, with most of the rest requiring only basic proficiency. In mid-digital job titles \u2014 such as customer service representatives, administrative assistants, marketers, and project managers \u2014 the vast majority already required basic or intermediate skills. In high-digital titles \u2014 such as software engineers, business analysts, and graphic designers \u2014 nearly all postings required intermediate or advanced skills.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"585\" src=\"https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050951\/chart3_en_change_digital_skills-1024x585.png\" alt=\"Three-panel bar chart titled &quot;The Biggest Shifts Are Happening in Low- and Mid-digital Occupations&quot; showing changes in the distribution of digital skill requirements among low-digital, mid-digital, and high-digital job titles, grouped by their 2019 digital skill score. Low-digital jobs saw the largest decline in &quot;no digital skills&quot; postings, while mid-digital jobs saw the largest increase in intermediate skill demand. High-digital jobs show little change.\" class=\"wp-image-12846\" srcset=\"https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050951\/chart3_en_change_digital_skills-1024x585.png 1024w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050951\/chart3_en_change_digital_skills-300x171.png 300w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050951\/chart3_en_change_digital_skills-768x439.png 768w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050951\/chart3_en_change_digital_skills-1536x878.png 1536w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10050951\/chart3_en_change_digital_skills-2048x1170.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Three-panel bar chart titled &#8220;The Biggest Shifts Are Happening in Low- and Mid-digital Occupations&#8221; showing changes in the distribution of digital skill requirements among low-digital, mid-digital, and high-digital job titles, grouped by their 2019 digital skill score. Low-digital jobs saw the largest decline in &#8220;no digital skills&#8221; postings, while mid-digital jobs saw the largest increase in intermediate skill demand. High-digital jobs show little change.<\/em><\/figcaption><\/figure>\n\n\n\n<p>Among traditionally low-digital occupations, the share of postings requiring no digital skills fell by 1.3 percentage points, while the share requiring basic skills rose by 1.0 pp and intermediate skills by 0.3 pp. A similar pattern holds for mid-digital occupations, where basic skills demand dropped by 1.7 pp in favour of a 2.6 pp increase in intermediate skills.<\/p>\n\n\n\n<p>By contrast, high-digital occupations such as software engineers and graphic designers \u2014 those already requiring advanced skills \u2014 saw relatively little change. This makes sense: these roles were already highly digitalised, leaving less room for further digital penetration.<\/p>\n\n\n\n<p>&nbsp;In short, the digital transformation of jobs in Asia-Pacific is raising the digital floor, asking workers across a wide range of occupations to do more with technology than they did five years ago.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A closer look at occupations reveals who is catching up<\/h2>\n\n\n\n<p>How digitally intensive is each occupation today? The chart below breaks down the share of job postings by digital skill level required across roughly 50 occupational categories, averaged across the six Asia-Pacific countries in 2024.<\/p>\n\n\n\n<p>At the top, software development, data &amp; analytics, and IT systems &amp; solutions are near-completely digital, with the vast majority of postings requiring intermediate or advanced skills. But the more striking finding is how far down the chart digital requirements reach. Even among occupations in the bottom third \u2014 hospitality &amp; tourism, security &amp; public safety, logistic support, retail \u2014 a substantial share of postings require at least basic digital skills such as email, office software, or point-of-sale systems. Construction, production &amp; manufacturing, and installation &amp; maintenance may rank low on overall digital intensity, but more than a quarter of their postings still demand some digital proficiency. It is only in a handful of occupations at the very bottom \u2014 cleaning &amp; sanitation, driving, food preparation \u2014 that a clear majority of postings truly require no digital skills at all. In other words, digital literacy has become a baseline expectation across nearly the entire occupational spectrum, not just in white-collar or tech-adjacent roles.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"896\" height=\"1024\" src=\"https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10051738\/chart4_en_occupation_digitalshare-896x1024.png\" alt=\"Horizontal stacked bar chart titled &quot;Nearly Every Occupation Now Requires Some Level of Digital Skills&quot; showing the share of postings by digital skill level (no digital skills, basic, intermediate, advanced) for each occupation, 2024, averaged across Asia-Pacific countries. Occupations are sorted by digital intensity, with software development at the top and cleaning &amp; sanitation at the bottom. Minor occupational categories with fewer job postings in 2024 are excluded.\" class=\"wp-image-12847\" srcset=\"https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10051738\/chart4_en_occupation_digitalshare-896x1024.png 896w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10051738\/chart4_en_occupation_digitalshare-263x300.png 263w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10051738\/chart4_en_occupation_digitalshare-768x878.png 768w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10051738\/chart4_en_occupation_digitalshare-1344x1536.png 1344w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10051738\/chart4_en_occupation_digitalshare-1792x2048.png 1792w\" sizes=\"auto, (max-width: 896px) 100vw, 896px\" \/><figcaption class=\"wp-element-caption\"><em>Horizontal stacked bar chart titled &#8220;Nearly Every Occupation Now Requires Some Level of Digital Skills&#8221; showing the share of postings by digital skill level (no digital skills, basic, intermediate, advanced) for each occupation, 2024, averaged across Asia-Pacific countries. Occupations are sorted by digital intensity, with software development at the top and cleaning &amp; sanitation at the bottom. Minor occupational categories with fewer job postings in 2024 are excluded.<\/em><\/figcaption><\/figure>\n\n\n\n<p>To understand where change is happening, we decomposed each occupation&#8217;s change in the digital skill score between 2019 and 2024 into two components. <em>Adoption<\/em> measures the growth in the share of postings that moved from requiring no digital skills to requiring at least some \u2014 a sports coaching role that now expects fitness tracking apps and video analysis tools, an education position that now requires virtual classroom platforms, or a retail role that now asks for point-of-sale or inventory management systems. <em>Upgrading<\/em> captures the shift toward higher skill levels among postings that already required some digital proficiency \u2014 a marketing role moving from social media management to data analytics and campaign optimisation, an insurance job shifting from basic spreadsheets to digital underwriting tools, or a pharmacy role moving from basic record-keeping to automated dispensing systems.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"977\" height=\"1024\" src=\"https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10052041\/chart5_en_decomp_digitalsharechange-977x1024.png\" alt=\"Horizontal bar chart titled &quot;Digital Adoption Is Driving Most of the Change&quot; showing the decomposition of changes in the digital skill score (in percentage points) between 2019 and 2024 for each occupation, averaged across Asia-Pacific countries. Light bars represent adoption, dark bars represent upgrading, and diamond markers show the total change.\u00a0 \" class=\"wp-image-12848\" srcset=\"https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10052041\/chart5_en_decomp_digitalsharechange-977x1024.png 977w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10052041\/chart5_en_decomp_digitalsharechange-286x300.png 286w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10052041\/chart5_en_decomp_digitalsharechange-768x805.png 768w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10052041\/chart5_en_decomp_digitalsharechange-1466x1536.png 1466w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10052041\/chart5_en_decomp_digitalsharechange-1955x2048.png 1955w\" sizes=\"auto, (max-width: 977px) 100vw, 977px\" \/><figcaption class=\"wp-element-caption\"><em>Horizontal bar chart titled &#8220;Digital Adoption Is Driving Most of the Change&#8221; showing the decomposition of changes in the digital skill score (in percentage points) between 2019 and 2024 for each occupation, averaged across Asia-Pacific countries. Light bars represent adoption, dark bars represent upgrading, and diamond markers show the total change.\u00a0 <\/em><\/figcaption><\/figure>\n\n\n\n<p>The largest gains appear in occupations that were traditionally low-digital. Sports, education &amp; instruction, and construction each gained 4\u20137 percentage points, driven by a mix of adoption \u2014 more postings requiring digital skills for the first time \u2014 and upgrading, as roles that already demanded basic proficiency shifted toward intermediate tools such as data analytics, project management software, and digital content platforms.<\/p>\n\n\n\n<p>Among mid-digital occupations, retail and insurance stand out. Retail roles increasingly require inventory management systems, e-commerce skills, and CRM software, while insurance postings now routinely ask for data analytics and digital underwriting tools \u2014 well beyond the basic spreadsheet use that once sufficed.<\/p>\n\n\n\n<p>At the other end, already highly digital occupations such as software development and data &amp; analytics show minimal change, as do physical, hands-on roles like food preparation and cleaning &amp; sanitation \u2014 the former already saturated with advanced requirements, the latter yet to be reshaped by digital tools.<\/p>\n\n\n\n<p>Across nearly all occupations, a clear pattern emerges: adoption is widespread and accounts for the larger share of the total change. The digital transformation is not just about raising the bar for workers who already use digital tools; it is about bringing digital skills to jobs that previously required none.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Digital skills pay \u2014 and AI skills command an extra premium<\/h2>\n\n\n\n<p>Does all this digitalisation translate into higher pay? The answer is a clear <em>yes<\/em>. Using posted wage data from Indeed, we estimated the wage premium associated with each level of digital skills, controlling for country, job title, pay frequency, province, firm, a rich set of non-digital task requirements, and time. In other words, we compare postings within the same job title and firm that do and do not require digital skills, and calculate the difference in average salary.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"585\" src=\"https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10052408\/chart6_en_wage_premium-1024x585.png\" alt=\"Bar chart titled &quot;Digital Skills Pay - And AI Skills Command an Extra Premium&quot; showing wage premia for different digital skill levels, relative to jobs with no digital skills. Basic digital skills are associated with a 3.6% wage premium, intermediate skills about 11%, and advanced skills about 26%. On top of these, jobs requiring AI use skills command an additional premium of 3.6%, and those requiring AI development skills an additional 6%.\" class=\"wp-image-12849\" srcset=\"https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10052408\/chart6_en_wage_premium-1024x585.png 1024w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10052408\/chart6_en_wage_premium-300x171.png 300w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10052408\/chart6_en_wage_premium-768x439.png 768w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10052408\/chart6_en_wage_premium-1536x878.png 1536w, https:\/\/d341ezm4iqaae0.cloudfront.net\/hiringlaborg\/sites\/6\/2026\/06\/10052408\/chart6_en_wage_premium-2048x1170.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Bar chart titled &#8220;Digital Skills Pay &#8211; And AI Skills Command an Extra Premium&#8221; showing wage premia for different digital skill levels, relative to jobs with no digital skills. Basic digital skills are associated with a 3.6% wage premium, intermediate skills about 11%, and advanced skills about 26%. On top of these, jobs requiring AI use skills command an additional premium of 3.6%, and those requiring AI development skills an additional 6%.<\/em><\/figcaption><\/figure>\n\n\n\n<p>The gradient is steep: relative to jobs requiring no digital skills, basic digital skill jobs pay 3.6% more, intermediate skill jobs pay 11.0% more, and advanced skill jobs pay about 26% more.\u00a0 Each step up the digital ladder carries a meaningful and increasing wage premium, all within the same job title and the same firm. This is not about switching to a higher-paying occupation; it is about the value employers place on digital proficiency in the role you already have.<\/p>\n\n\n\n<p>AI skills carry an additional premium on top of the digital skill premium. Jobs that require workers to use AI tools \u2014 such as integrating large language models or applying AI for data analysis \u2014 pay about 3.6% more than otherwise identical postings, even after accounting for the digital skill level. Jobs that require AI development skills \u2014 building or fine-tuning AI systems from scratch \u2014 appear to pay an additional 6% on top.<\/p>\n\n\n\n<p>And that premium matters, because AI demand is spreading to new jobs. For example, in Australia, <a href=\"https:\/\/data.indeed.com\/#\/ai\" target=\"_blank\" rel=\"noreferrer noopener\">5.8% of job postings mentioned AI by the end of 2025<\/a>, double the rate from a year earlier. Likewise, since the launch of ChatGPT in late 2022, the share of intermediate-digital-skill postings requiring AI use has more than doubled, reaching nearly 2% by the end of 2024. Among advanced-digital-skill postings, the share has climbed to almost 11%. This is no longer a niche confined to tech companies. Employers across consulting, engineering, marketing, and healthcare are increasingly looking for people who can work alongside AI, not just build it.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What this means<\/h2>\n\n\n\n<p>The data point to a labour market where digital skills are becoming table stakes across Asia-Pacific. For workers, especially in mid-digital-skill occupations, the demand for digital requirements is likely to continue. Investment in learning practical digital tools, even basic ones, can offer meaningful wage returns. For employers, the steep wage gradient suggests that workers who bring digital proficiency are in high demand and short supply. Offering <a href=\"https:\/\/www.hiringlab.org\/uk\/blog\/2026\/04\/14\/employer-provided-job-training-policies\/\" target=\"_blank\" rel=\"noreferrer noopener\">training <\/a>and upskilling opportunities is not just good practice but a competitive advantage in hiring.<\/p>\n\n\n\n<p>These findings can help policymakers across the region make more informed investments in skills development. Building digital foundations early in education is essential. Examples from the region \u2014 such as Japan&#8217;s <a href=\"https:\/\/www.japan.go.jp\/kizuna\/2021\/04\/ict_in_schools.html\" target=\"_blank\" rel=\"noreferrer noopener\">GIGA School Program<\/a>, which made programming compulsory from elementary school, and Singapore&#8217;s <a href=\"https:\/\/www.myskillsfuture.gov.sg\/content\/portal\/en\/career-resources\/career-resources\/education-career-personal-development\/SkillsFuture_Digital_Workplace.html\" target=\"_blank\" rel=\"noreferrer noopener\">SkillsFuture for Digital Workplace<\/a>, which provides foundational digital training across sectors \u2014 illustrate different approaches that could help workers enter the labour market ready for the digital demands they will face. But supporting workers already on the job matters just as much. Expanding vocational and mid-career training programs in the occupations where digital demand is rising fastest can help workers in fields like retail, insurance, and healthcare keep pace with changing employer expectations.<\/p>\n\n\n\n<p>Countries that invest early and consistently in digital capabilities will be better prepared for the jobs emerging today and in the future.<\/p>\n\n\n\n<p><strong>Methodology<\/strong><\/p>\n\n\n\n<p><em>This analysis draws on a sample of approximately 6 million job postings from Indeed, covering Australia, India, the Republic of Korea, Malaysia, the Philippines, and Singapore from January 2019 through December 2024.<\/em><\/p>\n\n\n\n<p><em>Digital skill requirements were classified into four categories (no digital skills, basic, intermediate, advanced) using OpenAI\u2019s GPT-4.1 mini, applied to each job\u2019s description text. AI skill requirements were similarly classified into three categories (no AI, AI use, AI development). To control for compositional changes in the types of jobs posted over time, the analysis focuses on within-job-title variation in digital skill requirements. Country-level aggregates are constructed using time-invariant employment weights at the job-title level.&nbsp;<\/em><\/p>\n\n\n\n<p><em>Wage premia are estimated from regressions on posted wages, controlling for country, job title, pay frequency, province, firm, a rich set of non-digital requirements, and time fixed effects. <\/em><em><br><\/em><em><br><\/em><em>To examine how digital skill requirements have evolved across occupations with different starting points, we classify job titles into three groups based on their average digital skill score in 2019: low-digital (score \u2264 0.33), mid-digital (0.33\u20130.67), and high-digital (\u2265 0.67). Changes in the score over time are decomposed into adoption \u2014 the contribution from jobs moving from &#8220;no digital skills&#8221; to requiring at least some \u2014 and upgrading \u2014 the shift toward higher skill levels among jobs that already required some digital proficiency.<\/em><\/p>\n\n\n\n<p><br><em>Further details are available in: Adrjan, Aoki, Ciminelli, D\u00f6ttling, and Garcia-Mandic\u00f3 (2026), \u201c<\/em><a href=\"https:\/\/www.adb.org\/publications\/digital-skills-demand-wage-premia\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Skills that Pay: Digital Skills Demand and Wage Premia in Asia and the Pacific<\/em><\/a><em>\u201d<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Digital skills have become the norm across Asia-Pacific labor markets \u2014 but the biggest changes are not happening in tech. Education, insurance, healthcare, and some engineering fields are seeing the fastest growth in digital skill requirements, and employers are paying a steep premium for digital proficiency at every level.<\/p>\n","protected":false},"author":103,"featured_media":12850,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"recruiter-hub-blocks.php","format":"standard","meta":{"_acf_changed":true,"footnotes":""},"categories":[1],"tags":[139],"post_mwm_category":[228,227],"post_topic":[],"post_content_type":[],"post_duration":[],"post_actions":[],"post_franchise":[],"post_mwm_author":[248,210,249,250,233],"class_list":["post-12840","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-spotlight","post_mwm_category-future-of-work","post_mwm_category-geographic-insights","post_mwm_author-gabriele-ciminelli","post_mwm_author-padrjan","post_mwm_author-robin-dottling","post_mwm_author-silvia-garcia-mandico","post_mwm_author-yusuke-aoki"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Not Just Tech: Digital 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